Stage 1 – Observe and Report

Stage 2 – Setting the Stage + Dress Rehearsal

Stage 3 – Socializing Media

Stage 4 – Finding a Voice and a Sense of Purpose

Stage 5 – Putting Words into Action

Stage 6 – Humanizing the Brand and Defining the Experience

Stage 7 – Community

Stage 8 – Social Darwinism

Stage 9 – The Socialization of Business Processes

Stage 10 – Business Performance Metrics

Source: Brian Solis